Yesterday Kenneth Cole — a brand known for its love of inappropriate, punny humor — posted a tone-deaf tweet that used the deadly riots in Egypt as a jumping off point for discussing its new spring collection. Following public outcry, the tweet was taken down, and there was a public apology from Kenneth himself on Facebook, who admitted that perhaps it was “poorly timed.” You think? While we’re not sure how long this prank in a store window in San Francisco lasted, it’s probably the most clever response we’ve seen to the gaffe yet. Now if only it would catch on in other cities! [via Boing Boing]