Watch James Franco and Heather Graham in the Red Band Trailer for ‘About Cherry’

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About Cherry , which marks Rumpus founder Stephen Elliott’s directorial debut and has been on the festival circuit for the past year or so, finally goes into limited release later this week. Today, thanks to The Playlist, we have a first look at the film’s very NSFW red band trailer. From the footage presented here, it’s easy to see why it hasn’t made much a of a critical splash; while it’s good fun to see Rollergirl playing an adult film director, and Dev Patel is charming as ever as the doe-eyed best friend of our protagonist — a high school senior who starts doing porn in San Francisco — it’s hard to shake the feeling that you’re watching a Lifetime Original, albeit with a much better cast and higher production values. Click through to check out the trailer now, and let us know if you think this film has potential in the comments.