Finding ‘Hidden’ Culture Around the Country with Sony


We dedicate ourselves daily to discovering the best cultural gems in our area, but alas, there are only so many of us. That’s why we love The Hidden, a cool project from our friends at Sony that put NEX-5R cameras in the hands of local influencers around the country so they could share their unique views of their local treasures.

Cultural representatives were chosen in 15 different area codes, and given free reign to capture images of whatever “hidden” finds they wanted to share. Their personal experience ranged from food to fashion to music, so the results were just as varied. Each influencer’s photos are now on display at their local Sony store, where they can be viewed until February 17.

Check out some of our favorite images from The Hidden below, and click through to find a Sony store in your area where you can see more.

Photo by Rahul Zahir de Leon and Victor Aguilar for Arlington, VA

Photo by David Rosendorf for Boca Raton, FL

Photo by Lynne Gabriel for Houston, TX

Photo by Abby Tegnelia for Las Vegas, NV

Photo by Jim & Chrissy Morin for Denver, CO