There’s an admirable frankness to Amoruso’s perspective on the world, and working in particular. She has solid advice on how to make your cover letter and resume stand out from the pack, and how to make resume doubletalk into real, quantifiable achievements. She writes “You Are Not a Special Snowflake,” which hits with real feeling after the amount of work she’s recounted throughout the book, whether it’s for Nasty Gal or the many shit jobs that led to her business.
Some of the keys to her business turned out to be obsessive eBaying — which sounds a bit sketchy and Machiavellian — and making sure to pay for everything with cash, partially because her credit was horrible. Nasty Gal’s timing with social media (2006) was impeccable as well, emerging at the exact moment when users could build a culture and secret community around fun clothes.
#GIRLBOSS may not be a life-changing book unless you are 23 and searching for your place in life, but it’s nice to see a heartwarming story about a young woman who built something out of nothing, due largely to her passions and drive. Whether it leads to a #GIRLBOSS movement, I don’t know. Amoruso is starting the #GIRLBOSS foundation which will offer “grants to female entrepreneurs.” Nasty Gal has been a company on a fast rise — the statistics from this New York Times article mention that its profit has quadrupled from 2011 to 2013 and that the company is possibly in talks with Urban Outfitters — and Amoruso’s smarts have been a big part of it. Young women could do worse than learn from her no-bullshit style and tireless work ethic.