Call it whatever you want — an album rollout, a publicity tour, a grandstanding of talent — but Beyoncé’s current tack back in the spotlight is pretty killer. First it was “Formation,” then it was the Super Bowl, and now it’s something completely different: the announcement that she’s introducing a fund to help aid the children of Flint, Michigan, who are suffering from lead poisoning.
The fund is a part of her #BeyGOOD campaign, which is kind of a catchall for all of her charitable, activist undertakings. (Visit the site; there’s a lot there.) As reported in Michigan Live, Beyoncé will be working with local United Way teams to provide lasting support for children who have been poisoned by lead in the water in Flint. Specifically, she’s working with the Flint Child Health and Development Fund to “address long-term developmental, education, nutrition and health needs of the children affected by the Flint Water Crisis.” More info about the project can, eventually, be found here.
Beyoncé will stop in Detroit while on her upcoming stadium tour, performing at Ford Field on May 29. Roc Nation and Tidal — both owned, in part, by Beyoncé’s husband, Jay Z — donated $1.5 million to Black Lives Matter last Friday, February 5, on what would have been Trayvon Martin’s 21st birthday.